What do you write about in your blog? First, you really want to be posting to your blog every day. This is simply to get in the habit of communicating with the public...people in your niche...on a daily basis. That is one of reasons that I suggest you email your list daily. So here is a little tip for you...one of my favorite internet marketing strategies is leverage...or "repurposing" your content...so you can modify your emails a little bit and use them as blog posts...and if are emailing your list every day as I suggest, well, presto-chango! You have emails and blog posts all done!
Write about anything
When you write, you can write your thoughts...your opinions...your reaction to a product...to a promotion...to a world event. You know, you can do all sorts of cool stuff, and I highly recommend that you do.
Write every day
The biggest point is to post in your blog every single day...even if your topic is gardening and it rained all day and you didn't get out to the garden. So you can just say, "You know what? I'm pretty depressed today because it was raining all day and I was really looking forward to going out and working in my garden, and I got to tell you, I'm really looking forward to tomorrow. I'm hoping the weather's going to be better. So, I don't have anything good to say about gardening today. All I can say is when it rains you should probably stay inside and read a book."
And then sign off. That's fine. There's nothing wrong with that. As a matter of fact, it's way better than not putting anything on your blog that day. And it literally can be that quick. You can do this in less than five minutes on a regular basis.
Relate it to your niche
Whatever you write about...have it be related in some way, shape or form to the main topic of your blog, or the niche in the list that you're building.
That's one of the most important things--sometimes people just get on a completely random tangent that literally has no correlation, no connection whatsoever, to the list that they're trying to build, to the audience that they're trying to serve, to the products that they're trying to sell.
Remember, you're blogging about you...but a blog is also about your customers, about your subscribers--your blog is about your traffic. Your blog is about people who are interested in your topic.
So, you want to be interacting with people in your niche and marketplace on a regular-even daily basis. Get into that habit-even if it is just a sentence! Write about anything that interests you...as long as you can relate it to your niche. Repurpose your content and blog regularly...there you have two awesome internet marketing strategies that just make a huge, huge difference.
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